fashion week

The Bold and The Beautiful Design Residency

The Bold and The Beautiful Design Residency

The new designer graduates from Raffles College of Design and Commerce joined The Design Residency for Mercedes-Benz Fashion Week Australia 2016. This was an opportunity for Australia’s emerging designers to kick-start their own labels in a very public way. The unique partnership between design school Raffles and The Design Residency was launched in 2016. Spearheaded by industry icon, Lorraine Lock, The Design Residency is one of Australia’s leading emerging fashion and design incubators. Seven Raffles alumni students unveiled their collections for MBFWA 2016 at the Raffles International Showcase at Carriageworks. The partnership with The Design Residency enables students to preview…

Lorraine Lock : The Design Residency

Lorraine Lock : The Design Residency

Lorraine Lock is one of Australia’s most innovative and influential Fashion and Public Relations icons working today. As a co-founder of Australia Fashion Week and The Design Residency, Lorraine talks about what it takes to be in public relations, how to recognize a Fashion Editor, supporting young designers and innovation in presenting designer collections to an eager audience. cut-off jeans, sky high heels and a statement handbag don’t say fashion Editor to me. Lorraine Lock I interviewed Lorraine Lock in the lead up to Mercedes Benz Australia Fashion Week 2016, which was launched on May 15th. We discussed social media,…

LIFEwithBIRD – new season collection

LIFEwithBIRD – new season collection

LIFEwithBIRD was established in 2002 by Nicholas Van Messner (Life) and Bridget McCall (Bird) with a desire to create beautifully constructed leather goods and effortless, contemporary clothing. Their combination of unique skills and experience brought them together and the duo has now created a desirable aesthetic for the modern woman. STOP! One Night Shopping 20% Discount. 8.00am May 11 to 8.00am May 12 ONLY (AEST) Use the code TAKE20 at the checkout. SHOP NOW. Bridget was a photographer and stylist working in London collaborating on magazine shoots for innovative media such The Face and I-D. Hardly surprising that Bridget returned…

Fred Hates Fashion? IMPOSSIBLE!

Fred Hates Fashion? IMPOSSIBLE!

Is Australia ready for Fred Hates Fashion? Fred is a pervert for fashion. A freak. Passionate and awkward. The person that you you would most suspect to be a serial killer. Fred is interesting because she has such convincing obsession for material things and perceives fashion with all five senses. Fashion is the experience. Launched in 2013, Fred Hates Fashion redefined the experiential realm of fashion events. Why? Well, when you take five hand-picked emerging and established designers, introduce them to five local emerging film directors and mix in five music composers, the challenge is to create unique fashion films….