You are going to think I’m mad, but there was a time I didn’t wear denim. I know, INSANITY! And that was at a time when my Father was on the Board of a Levi’s Jeans manufacturer. DOUBLE INSANITY, right? Well, I have seen the light and now denim is my wardrobe staple…whew..the men in white coats won’t cart me away JUST yet.

In fact, I am wearing my favourite Liverpool Jeans Company denim jacket right now. It even has a Union Jack sewn into the side with words from a Beatles song – ‘Because’ by John Lennon and Paul McCartney.

And why do I mention this? Because it will soon be Jeans for Genes Day on Friday August 7 – that’s this week people. Get your denim OUT! And bring on the ideas…for women AND blokes.

Image courtesy of whowhatwear.com

Image courtesy of whowhatwear.com

Image courtesy of thebestfashionblog.com

Image courtesy of thebestfashionblog.com

Image courtesy of whowhatwear.com

Image courtesy of whowhatwear.com

Image courtesy of wholesale7.net

Image courtesy of wholesale7.net

Can you believe that Jeans for Genes Day is now in its 22nd year? I remember when it started (I was very young). Jeans for Genes is a much-loved national day when people all over Australia wear their jeans to raise funds for the Children’s Medical Research Institute (CMRI).

This year, the charity is encouraging Aussies not to just wear jeans, but to go all out and embrace the trend of double and triple denim. Fedoras, shoes, handbags and accessories – the more creative, the better!

Show your support by donning your best denim; I will be – and I’ll be doing it on my radio show on Friday August 7th from 9.00am – 12.00pm. You can share your denim looks on your social media by using the hashtag #JeansforGenesAU. Remember to tag the appropriate accounts below.

Instagram @jeansforgenesau. Twitter @jeansforgenesau. Facebook /jeansforgenes

Image courtesy of wardrobelooks.com

Image courtesy of wardrobelooks.com

Image courtesy of Vogue Mexico

Image courtesy of Vogue Mexico

Image courtesy of pumpapanelsmachinery.com

Image courtesy of pumpapanelsmachinery.com

Scott Tavener

Scott Tavener

Image courtesy of streetpeeper.com

Image courtesy of streetpeeper.com

Image courtesy of popsugar.com

Image courtesy of popsugar.com

Image courtesy of itslavida.com

Image courtesy of itslavida.com

Image courtesy of polishingcolours.com

Image courtesy of polishingcolours.com

Image courtesy of Mavi Australia

Image courtesy of Mavi Australia

London Fashion Week 2015

London Fashion Week 2015

Image courtesy of lesouk.co

Image courtesy of lesouk.co

Get inspiration from all the fabulous denim trends on the streets from Amsterdam to Mexico. There are no rules when it comes to denim – double denim, triple denim. Add and subtract at will. Show your true blue…or any other colour denim – on Jeans for Genes Day on Friday August 7th.

Raise funds for the Children’s Medical Research Institute; check out the Jeans for Genes Day website for more ways to donate.

Jeans for Genes Day

Image courtesy of allfashionweek.com

Image courtesy of allfashionweek.com

Image courtesy of blog.trashness.com

Image courtesy of blog.trashness.com

Image courtesy of blog.denimtherapy.com

Image courtesy of blog.denimtherapy.com

Image courtesy of blog.themodelstage.com

Image courtesy of blog.themodelstage.com

Image courtesy of cositas.com

Image courtesy of cositas.com

Andrew Villagomez

Andrew Villagomez

Jeans for Genes Day

Image courtesy of fashionmagazine.com

Image courtesy of fashionmagazine.com

Image courtesy of fashionfoodcocktails.com

Image courtesy of fashionfoodcocktails.com

Image courtesy of Elle Vietnam

Image courtesy of Elle Vietnam

Image courtesy of eatsleepdenim.com

Image courtesy of eatsleepdenim.com

Image courtesy of 50 denim street style ideas

Image courtesy of 50 denim street style ideas

Who​: Jeans for Genes Day

What​: Children’s Medical Research Institute

Where​: Across Australia

When​: Friday, August 7, 2015

http://www.jeansforgenes.org.au/

Image courtesy of hello1fashion.com

Image courtesy of hello1fashion.com

Image courtesy of Hip Hunters

Image courtesy of Hip Hunters

Image courtesy of honestlywtf.com

Image courtesy of honestlywtf.com

Charlie Paille

Charlie Paille

Image courtesy of thefashiontag.com

Image courtesy of thefashiontag.com

Image courtesy of ASOS

Image courtesy of ASOS

%d bloggers like this: